GATTACA CHATTACA II: The Origin Story of Cure Magazine with Susan McClure
Today on the show: A nod to my episode with Dawn Barry entitled GATTA CHATTACA, I hop in my Deloran’s Wayback machine to welcome my dear friend and fellow origin story young adult cancer survivor advocate Susan McClure to the show. Diagnosed with breast cancer as a young mother with a 2-year old son, Sue’s life and career took an abrupt turn into the world of magazine publishing where she — and I cannot understate this — helped launch Cure Magazine, which is now the largest consumer magazine in the United States focused entirely on cancer. Cure Magazine became the voice of the people and marked a culture shift in US culture. It paved the way for a cottage industry of cancer summits and live event experiences to manifest, including CancerCon, the flagship annual young adult cancer congress produced by Stupid Cancer. Not content to change the world once, Sue went on to launch Genome, the first consumer magazine in the United States, about genomics. Genome’s footprint is to have further changing culture around the awareness and understanding of the science — in lay speak, no less, proving the age-old question —> Can “science” speak “person?” When done right — yes. Yes, it can. Enjoy the show.