In this episode Joy sits down with Cynthia Church, Chief Strategy Officer of Xealth, and Christine Slocumb, President of ClarityQuest Marketing, about how technology and marketing intersect in healthcare. Church explains how Xealth's digital health implementation platform bridges the gap between the EHR and the patient's consumer technology to provide relevant information where patients want it. The conversation also touches on the importance of storytelling in healthcare communication and how EHR data can provide valuable demographic information to marketers.

Joy sits down with Kat McDavitt, Jaime Bland, and Mandira Singh, who discuss a maternal health program in North Omaha. The program is a collaboration between Cync Health RI, Innsena, and PointClickCare, aimed at improving maternal health outcomes in vulnerable populations across Nebraska. North Omaha was chosen as the first site because it has a predominantly African American population. The program involves using Health Information Exchange technology, and information sharing to connect providers and people for early notification and comprehensive information to impact maternal-child outcomes. The program will start with a few clinics and eventually expand to the whole state of Nebraska.

In this episode Joy speaks with Liz Bickley, the Chief Operating Officer for Korn Ferry's Healthcare Practice. Bickley has over 20 years of experience in the healthcare space, and her work primarily focuses on people and talent. The two discuss the challenges of finding and retaining talent in the healthcare industry, especially given the aging population and the increasing demand for healthcare services. Bickley emphasizes the need to embrace technology and AI to meet these needs and change the way we work. They also discuss Korn Ferry's partnership with the American Medical Women's Association (AMWA) to support women in leadership in the healthcare industry. The partnership aims to provide action and insight to support women in the industry, from medical students to practicing faculty and beyond.

Joy sits down with Katy Allen from Bounteous, a digital experience organization that works with healthcare payers, providers, and pharmaceutical companies to bring the patient and member to the center of their work. Katy discusses how her company acts as a connector between healthcare organizations and communities and enables technology and interoperability to support those connections. She also talks about their approach to solving specific problems like provider data management and how it leads to broader conversations about engaging patients and members in a meaningful way. The podcast aims to shed light on the complexity of healthcare and to see the bigger picture with more clarity.

Welcome to this special podcast cross collaboration with HIT Like a Girl, Parents as Rare, One Upon a Gene Podcast, Simply Unbreakable podcasts on Rare Disease Day - February 28th!  HIT Like a Girl’s guest host Grace Vinton moderated a panel with Effie Parks, Adam Johnson, and Kristy Dickinson on the topic of “Parents, Patients, & Podcasts - Incorporating the Rare Disease Community in HITMC“ at the annual HITMC (healthcare marketing and communications) conference this year. The conversation was so powerful, we all knew we had to follow it up with a proper podcast collaboration, to amplify the message.  While each gene is unique, Effie, Adam, and Kristy all share the experience of what it looks to have your life turned upside down because you are missing one single protein in your cells. Science exists to diagnose and treat these rare diseases earlier and faster than ever, but it takes education, passion, focus, funding, innovation, community and more to make a meaningful impact. One rare disease at a time.  The question we posed the audience at HITMC and pose the listeners to this podcast is, “How can you impact rare disease in your area of influence today?” We give some ideas, but would love to hear yours too!

Join us in welcoming Charlene Son Rigby, CEO of RARE-X to the pod! Charlene is a seasoned informaticist, accomplished business woman, and passionate mother to two, including one with a rare disease. In the fight to find her daughter’s diagnosis, she brought her tech savvy to the table and soon after the diagnosis was chosen to head up the company RARE-X which provides a collaborative platform for global data sharing and analysis to accelerate treatments for rare disease.  Spearheaded by Charlene, the company believes that rare patient communities, equipped to securely gather and share their data with researchers and companies around the globe, will transform rare disease research - significantly expand diversity, equity, and inclusion in research and dramatically accelerate progress across rare diseases. RARE-X recently merged with Global Genes, a 501(c)(3) non-profit organization dedicated to eliminating the burdens and challenges of rare diseases for patients and families globally through connecting, empowering, and inspiring the rare disease community. Charlene shares with us how this fresh partnership brings quality data and patient advocacy in the global rare disease community closer together to enable the combined organization to provide the next generation of rare disease advocates the tools and resources they need to accelerate their drive for treatments.