How Carefirst and Socially Determined are Taking an Analytic Approach to Drive Precision
Socially Determined Co-Founder and CEO Trenor Williams, MD, talked with Eric about the importance of accessing and unlocking the potential of member demographic data, including race, ethnicity and language, to identify social risk, and prioritize geographies and interventions for best results, and measure intervention return on investment (ROI).
He specifically discussed how his organization partnered with CareFirst in Maryland on a $10.5 million diabetes prevention initiative. Using the alternative data, Socially Determined defined the communities most at risk to develop diabetes, enabling CareFirst to create targeted solutions that would produce the greatest impact.
About Trenor
Trenor co-founded Socially Determined in 2017 and is responsible for leading the company’s mission and fundraising activities with strategic investors as well as providing executive oversight to clients. As the son of a social worker, Trenor saw firsthand how the insights his mother gleaned during in-home client visits provided a more holistic story of a person than he ever got as a family physician. Inspired by this experience, he created the company to give organizations full visibility into social risk factors so they could understand its impact on the people and communities they serve and strategically intervene.
Prior to Socially Determined, Trenor was the Medical Director of Family Practice at Mammoth Hospital in California. He went on to serve as Lieutenant Commander in the United States Naval Reserve.
This Episode of the Bright Spots in Healthcare is sponsored by Socially Determined
Socially Determined is a physician-founded, Social Risk Intelligence and solutions company, providing risk analytics, data, and advisory services to industry-leading organizations committed to assessing and addressing Social Determinants of Health (SDOH) and social risk among the communities and populations they serve – and bear risk for. Visit their website at https://www.sociallydetermined.com/
