The physician's role is changing, and here’s a cardiologist’s perspective on what’s coming down the road. In this episode, Scott Roth, co-founder, CEO, and Chief Medical Officer at ImaCor, questions the current medical education system with a full-circle conversation based on his experience in cardiology, the transition to team-based care with a value-based model, and the evolution of noninvasive imagery technologies. Healthcare industry incentives have changed in the past decades, and so Dr. Roth discusses how motivation is a challenge that should be addressed by the educational system and supported with a value-based model. Tune in to learn more about the evolution of echocardiology and the role of physicians in healthcare! Click this link to the show notes, transcript, and resources: outcomesrocket.health

We need to redefine healthcare for businesses to treat it properly. In this episode, Simon Gisby discusses how to build a business that adds value to healthcare focusing on the customers. He questions what we have defined as healthcare and broadens its definition to cover humans' physical, mental, spiritual, and financial status, amongst other possible environmental determinants. If healthcare were treated as something preventive, taking into account these social determinants would be beneficial, as Simon highlights. Tune in and listen to what Simon Gisby has to say about the future of healthcare with how platform businesses can change health ecosystems for the better! Click this link to the show notes, transcript, and resources: outcomesrocket.health

Technology is disrupting the traditional way of developing drugs for the better. In this episode, Behzad Mahdavi discusses the groundbreaking work with the Ginkgo platform technology to optimize drug discovery and manufacture with highly automated biological experiments. This process enables the rapid development of new advanced therapies in a safe, faster, and cheaper manufacturing setting. He also shares how any company within the pharma industry seeking to optimize drug development can use the Ginkgo platform. Tune in to learn more about Ginkgo’s work and resources for development optimization! Click this link to the show notes, transcript, and resources: outcomesrocket.health

It’s all about getting to the customer! Join us for an insightful conversation with Matt Tucker as he shares his expertise on MedTech commercialization, pharmaceutical, and device marketing. Discover how to connect authentically with customers, understand their needs, and improve their lives through your product or service. Gain valuable insights into traditional pharma marketing vs. device marketing, and learn about incentives and customer insights that can drive product growth and enhance the customer experience. Tune in to this episode to learn more about MedTech and how it can help you reach your customers! Click this link to the show notes, transcript, and resources: outcomesrocket.health

Yes, we take care of patients, but we must remember to care for our staff. This week on the SONSIEL Podcast, Brittany Drumm and Dawn Snyder discuss the importance of a peer support network for nurses and how they’re implementing an innovative pet therapy program for the cause at Geisinger. Nurses’ value is immeasurable, and so creating systems that make their lives a little bit easier can help them flourish and be even more innovative than they already are. Tune in and learn about Geisinger's work to improve nurses’ work experience! Click this link to the show notes, transcript, and resources: outcomesrocket.health

Although people dealing with rare diseases may be few, they all share a common humanity with the broader population that must be considered when designing trials. In this episode, Seth Rotberg, co-founder of Our Odyssey, talks about his journey with Huntington’s disease and his take on how clinical research could improve the experience of the patient community. He shares the story of his mother’s misdiagnosis and how he discovered he was a disease carrier, discussing how the clinical research space can repair its reputation and create a trusting relationship with the community. Tune in to learn more about the roller coaster Seth has gone through and the lessons he is sharing from his ride! Click this link to the show notes, transcript, and resources: outcomesrocket.health