5 Steps to Patient Activation in 2022 ft. Alan Shoebridge, Providence Oregon's CCO
It’s not just the pandemic impacting healthcare marketing. Big retail players, staffing challenges, and new patient activation experiences are changing how we deliver and communicate about healthcare. With all this change, how can healthcare leaders grow consistent, predictable relationships with their patients?
Alan Shoebridge, Chief Communications Officer at Providence, and Chris Hemphill, VP of Applied AI at Actium Health break down strategies to thrive in this year’s rapid change, including: driving effective outreach and activation in times of uncertainty, managing staffing challenges and other changes, and getting started, even when conditions aren’t ideal.
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