E45: Reframing Healthcare with Zeev Neuwirth, MD
For episode #45, it’s our privilege to welcome our Atrium Health colleague Dr. Zeev Neuwirth, Senior Medical Director of Population Health, to our podcast. Zeev is the author of the recently released book Reframing Healthcare: A Roadmap for Creating Disruptive Change and is the host of the Creating a New Healthcare podcast. This episode began in a different way. Typically, we speak into the microphones while seated. Our episode’s guest, Dr. Zeev Neuwirth, invited us to ditch the chairs, adjust the microphones upward, and stand for the episode recording. True to form, he reoriented and reframed our podcast experience. In this episode, Dr. Neuwirth will reorient your perspective so we can collectively reframe healthcare. Among many other things, you’ll learn about the launch of Zeev’s book and his articulation of the “Marketing Mindset,” the imperative for design thinking to become an industry competency, the many people who have influenced his thinking and writing, and what makes him dance in his pajamas. You’ll also witness an on-air induction into the #pinksocks tribe!
Additionally, we have a special announcement for our listeners! All those who give us a rating and a review on iTunes, Spotify, or Stitcher before June 5th, 2019 will be entered into a raffle to win a free and signed copy of Dr. Neuwirth’s book. Once you submit the rating and review, let us know you did on Twitter using the hashtag #innovationengine. One rating = one raffle submission. So, if you provide a rating on all three sites you can get up to three raffle submissions!