75: Social Presence: Commanding Attention
Meet Jeanine Turner, Ph.D.:
Jeanine Turner, Ph.D. is a Professor for the Communication, Culture, and Technology Program and an Affiliate Professor for The McDonough School of Business at Georgetown University. She is the author of “Being Present: Commanding Attention at Work (and at Home) by Managing Your Social Presence.” Professor Turner received a Bachelor’s in Communication Management and Masters in Organizational Communications from the University of Dayton, and a Ph.D. in Communication Studies from Ohio State University.
Professor Jeanine Turner, Ph.D. is an expert on the intersection of communication and technology.
- What is Social Presence? Social presence is the feeling of connection when communicating with another person. This is heavily influenced by format of communication such as face-to-face conversations, email, and texting.
- Don’t Multi-Communicate. You’ve heard of multi-tasking; multi-communicating is similar and people are just as bad at it. It’s communicating with multiple people at the same time, such as having a face-to-face conversation while texting someone else. The best practice is to focus on one conversation at a time.
- Implementing Social Presence. When thinking about different communication strategies, Professor Turner recommends reflecting on who is your audience, what is the content, and what is your message. These variables will help you decide the right type of presence to engage in.