Market Strategy & Insights with Aetna’s Brigitte Nettesheim
This week on the podcast we sat down with Brigitte Nettesheim from Aetna, a CVS Health Company. In this conversation, Brigitte shares how she and her team develop market strategies and what they look for in partnerships that strengthen member experience. Brigitte also gave an insider view of best practices to connect into Aetna, like focusing on personalized engagement, access to care, and reduced costs. This session was hosted by StartUp Health’s Logan Plaster in front of a live audience of founders from the StartUp Health portfolio.
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