MM: Data Integration for Healthcare and Marketing with Adam Rosenberg, Director of Marketing at Arrive Health
Getting information to the right place at the right time, that’s a challenge for marketers.
In this episode of Marketing Mondays, Adam Rosenberg, Senior Director of Marketing for Arrive Health, joins us. He talks about Arrive Health, previously known as RxRevu, it’s rebranding, and how he is leading its marketing strategies. He explains how Arrive Health works with health systems and PMBs to deliver data on prescription price transparency, medical benefits, and prior authorizations among many others to get patients the most affordable care. He dives into the different ways he’s leading the marketing strategy for Arrive’s positioning, including conferences, social media advertising, 1-to-1 marketing, and integrating meaningful data.
Tune in to this episode to learn about where healthcare marketing is headed and how Adam Rosenberg applies it at Arrive Health!
Click this link to the show notes, transcript, and resources: outcomesrocket.health