Avoiding and Overcoming the Biggest Pitfalls When Bringing a New Healthcare Idea to Market with Roxie Mooney, CEO and Health Care Commercialization Strategist of Legacy DNA
As a business leader, have you thought of what legacy you might leave the world with what product you have in the market?
In this episode, Dr. Roxie Mooney, CEO and Health Care Commercialization Strategist of Legacy DNA and author of the best-selling book “How Health Innovators Maximize Market Success: Strategies to Launch and Commercialize Healthcare Innovations” discusses the importance of creating products geared towards people. She explains how her company helps healthcare innovators plan and build the perfect market strategy for their inventions, from idea to product launch to market domination. Roxie shares examples of how she has helped entrepreneurs, as well as insights and funny stories on setbacks and learnings. This is an awesome interview, and if you are in the development stage and you still don’t know your product-market fit, this conversation is for you, so please tune in.
Click this link to the show notes, transcript, and resources: outcomesrocket.health