E105: Bradley Schurman – Designing Products and Organizations in the Super Age
Ben & Jay talk with demographic futurist Bradley Schurman, founder & CEO of the research and advisory firm The Super Age and author of a fascinating book by that name. Brad spent a significant portion of his career with AARP as a Senior Advisor and Global Director for Partnerships and Strategic Engagements. He specializes in helping organizations understand the challenges and harness the opportunities of demographic change with a focus on population aging. Adults have grown-up. Today, they represent the fastest growing group of workers and consumers in the world. They are superagers; a social and economic force unlike any other. Bradley speaks regularly at thought leader forums around the world, and has advised national governments and major business on their longevity strategies.
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