Women, Healthcare & Affordability: Courtney Gray Haupt on Trust in a Divisive World & the Employer’s Role || EP. 190
Spoiler alert: trust is declining – in government, established institutions, and in media. For 25 years Edelman has been studying trust given its importance as the ultimate currency of a business with its stakeholders. In this Inspiring Women episode, Laurie is speaking with Courtney Gray Haupt, the Global Health Chair and US Co-Chair of Health from Edelman.
In discussing the Edelman Trust Barometer, Courtney underscores several key issues impacting women. Key among them are heightened concerns about healthcare affordability (20 points higher than men) which makes sense when you consider the critical role women play in family health decisions (80% made by women). The polarized world we live in also described as a growing “crisis of grievance” can be exhausting. Yet, Courtney offers solutions.
Learn how employers can better support women’s healthcare needs, and how women leaders in particular can foster trust with their stakeholders. Share this episode to elevate the conversation!
Key Takeaways:
- Women are significantly more concerned about healthcare affordability than men.
- Employers are trusted sources of health information, especially for women.
- A “crisis of grievance” is impacting trust in institutions, leading to a “zero-sum” mentality.
- Building trust requires understanding audience needs, acting collaboratively, and recognizing the special role women play in healthcare decisions.
#InspiringWomen #HealthcareAffordability #WomenInHealthcare #Leadership #EdelmanTrustBarometer
Guest Resources:
About Courtney Gray Haupt:
Courtney Gray Haupt is a dynamic leader at Edelman, where she serves as the Global Health Co-Chair and US Chair, Health. In this role, she leads Edelman’s US Health team, specializing in corporate positioning, thought leadership, public affairs, and reputation campaigns. Courtney brings deep expertise in biomedical innovation, health policy, and consumer health and wellness to her work, guiding organizations through the complex and ever-evolving healthcare landscape. Courtney oversees a team of over 400 health specialists, fostering a culture of creativity, collaboration, and solutions-focused thinking. Her passion extends to mentoring and growth opportunities for her team, ensuring they are equipped to tackle the challenges and opportunities within the healthcare sector. Her dedication to cultivating talent and driving innovation has made her a respected figure in the industry.
Throughout her career, Courtney has partnered with a diverse range of organizations, including global biopharmaceutical companies, trade associations, schools of public health, foundations, and advocacy groups. She has spearheaded highly successful campaigns that bridge the public and private sectors, engaging policymakers, healthcare professionals, patients, and other key audiences. Her work has driven action and informed stakeholders on critical health issues such as vaccine policy, drug pricing, and mental health.
Courtney’s extensive experience includes supporting prominent organizations across the health community, such as Johnson & Johnson, Amgen, Merck, the Biotechnology Innovation Organization, and the Robert Wood Johnson Foundation. With specialties in biopharma innovation, public affairs, health coalition building, and corporate storytelling, Courtney Gray Haupt is a driving force in shaping the future of healthcare communications and advocacy.
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