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Building a Customer-Centric Brand, Pete Blackshaw, Head of Digital Innovation & Service Models, Nestle

The Real Chemistry Podcast

Building a Customer-Centric Brand, Pete Blackshaw, Head of Digital Innovation & Service Models, Nestle

What does it mean to actually have a brand that is customer-centric? Pete Blackshaw, Head of Digital Innovation & Service Models at Nestle, discusses this, avocado farming, and indie music.
May 3, 2018

Building a Customer-Centric Brand, Pete Blackshaw, Head of Digital Innovation & Service Models, Nestle

What does it mean to actually have a brand that is customer-centric? Pete Blackshaw, Head of Digital Innovation & Service Models at Nestle, discusses this, avocado farming, and indie music.

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