CTJ: From Startups to Success: Navigating Rare Disease Drug Commercialization with Peter Shadday, Chief Commercial Officer US and Global Head of Marketing Specialties at Zambon
Launching a successful drug takes more than just a brilliant idea – it takes a village of experts.
In this episode, Peter Shadday, Chief Commercial Officer US and Global Head of Marketing Specialties at Zambon, shares his insights on the commercialization of rare disease pharmaceutical products in the startup space. Peter knows firsthand the importance of patient support and health economics to develop a successful market access strategy. He also sheds light on the challenges in the rare disease field, from navigating the complexities of clinical trials to overcoming regulatory hurdles.
Tune in to this episode to learn from Peter’s experiences and gain valuable insights on drug commercialization in the rare disease space.
Click the link to access the show notes, transcript, and resources: outcomesrocket.health