The supply, demand and yield of telehealth – with Sanjula Jain
Analysts and stakeholders have put a lot of energy toward trying to predict the future of telehealth: Are we at the peak of a bubble, or is it only up from here?
A new report from Trilliant Health takes a measured view, arguing that telehealth use tapered in 2021 from its early-pandemic spike. Joining Healthcare IT News Senior Editor Kat Jercich to discuss the report is Sanjula Jain, Trilliant Health chief research officer and senior vice president of market strategy.
Talking points:
- Contextualizing the data around telehealth
- Telehealth’s market share as a parallel to luxury brands
- Who’s still using virtual care?
- Reasons for telehealth use rates
- How market segmentation can empower stakeholders
- What this means for equity
- Psychographics versus demographics
- Predictions for the future
- Telehealth as a commodity good
More about this episode:
Study of 36.5M people reveals huge jump in pandemic telehealth use
Report: Telehealth use beginning to taper
Like it, love it, gotta have it? A health economist on attitudes toward telemedicine
Health systems see telehealth dip, but the tech is here to stay
Telehealth revenue could hit $20B in five years, say analysts