014: European healthtech journalism with Mimi Billing 💊🗞📲🦠
This week’s guest is Mimi Billing, a Swedish healthtech journalist, covering pan-European Healthtech for Sifted, a Financial Times backed media outlet. We discuss the state of European healthtech, how it differs across the Nordics, Germany and the UK and the important role that journalists play in the healthtech ecosystem. We also touch on cultural differences across Europe, how that plays into go to market strategies and what healthtech founders should think about before pitching their startup to a journalist.
Get in touch with Mimi: https://www.linkedin.com/in/mimibilling/
Get in touch with Fiona: https://twitter.com/dr_fiona
Get in touch with Crista Galli Ventures: https://twitter.com/CristaGalliVC