If you are an education provider, are you curious about how to use social media platforms like X/formerly Twitter to deliver engaging and accredited CME content? If you're a writer, do you want to know more about how to create social-media-based short-form content?
As a medical educator or content creator, you may be looking for innovative ways to reach healthcare professionals where they already spend time - on social media. Episode 111 jumps into the world of "tweetorials" and explores how you can adapt your educational content for platforms like X/Twitter while maintaining the quality and accreditation standards of traditional CME.
Julie Merten PharmD is my guest, a clinical pharmacist at the forefront of medical writing and CME content development at Chimeric Medical Communications. In today's episode, she shares her strategy for distilling complex medical topics into bite-sized educational content. We'll explore how to take a full clinical data paper, sharpen the key messages, and deliver them in a way that not only educates but engages and fosters interaction. What is the role of imagery, ethical considerations, and the importance of tapping into the right medical niches?
Join us to learn more about crafting compelling short-form CME and take your content to the next level on social media!
Takeaways
1. When creating short-form content for social-media-based CME, keep the scope narrow and focused. If a topic is too complex, consider breaking it up into multiple threads or supplementing with other formats like expert videos.
2. Invest time in creating high-quality, engaging visuals that are optimized for mobile viewing. Infographic-style images and square aspect ratios work well for tweetorials.
3. Emojis, design elements, and questioning techniques are practical tools to hook an audience and convey information quickly. If you adopt these stylistic elements, be aware of cultural interpretations and maintain factual accuracy and appropriateness for mobile consumption.
Connect with Julie
Email:
[email protected]
Chimeric Medical Communications, LLC
LinkedIn
Timestamps
00:00 Introduction
02:29 Introducing Julie
04:02 What a Tweetorial is and how it works
05:27 How long threads have been around
06:53 Crafting a Tweetorial tutorial
08:11 Assessing learner engagement on Tweetorials - how people respond and sign up for them
10:56 Creating private communities on X
11:57 Looking at the interaction of learners in a Tweetorial
13:01 Some of the challenges when creating this short-form content
14:33 Teaching and learning considerations with short-form content
15:45 All about emojis
18:01 Moving from long-form to short-form content
19:55 Figuring out what the key messages are
21:10 The scope for patient cases and tutorials
21:40 Ethical concerns
23:16 Considerations on how Tweetorials are assessed
24:01 Evaluating outcome metrics for Tweetorials
25:42 Finding CME on X as a learner
27:08 Key skills to develop for creating effective accredited education content for social media
31:40 Final thoughts on trying short-form content
32:37 Where to connect with Julie
33:21 Tips for creating short-form content for social media-based CME
Subscribe to the Write Medicine podcast!
Don’t forget to subscribe to the Write Medicine podcast for more valuable insights on continuing medical education content for health professionals. Click the Follow button and subscribe on your favorite platform.
April 24, 2024
Dr. Tracy Christopherson and Michelle Troseth host The TRU Leader Podcast to assist leaders in overcoming norms that cause suffering at work and home. They invited guest Jimmy Burroughes, author of “Beat Burnout,” who shared his insights on preventing and recovering from burnout in leadership roles.
Burroughes, an ex-British army officer and now a leadership coach, discussed his transition from military service in Iraq post-9/11 to combating burnout. He emphasized the link between imposter syndrome and leader burnout, stressing the importance of an abundance mindset, integration, and cooperation both within and beyond the workplace. His personal battle with burnout inspired him to write “Beat Burnout,” providing practical steps for leaders to avoid it.
Jimmy also addresses the current challenges leaders face, such as the shortage of role models due to the retirement of established leaders, insufficient training and resources for emerging leaders, and team dynamics since COVID.
For full show notes and links, visit
https://www.missinglogic.com/truleader
If you found value in this episode, please subscribe and leave us a review on Apple Podcasts!
SOCIAL MEDIA LINKS:
https://www.linkedin.com/company/missinglogic-llc
https://www.facebook.com/missinglogicLLC
https://twitter.com/MissingLogicLLC
https://www.instagram.com/missinglogic_llc/
April 24, 2024
April 24: In this insightful episode, Drex DeFord, President, 229 Risk & Security at This Week Health is joined by Jason Taylor, Senior Vice President, Growth with Panda Health, who delves into the complexities and nuances of integrating digital health solutions within healthcare systems. With a rich background in tech and a deep understanding of healthcare's unique challenges, Jason shares his journey from IBM to leading efforts at Panda Health to demystify digital health for providers. But what drives a tech veteran to pivot towards healthcare, and why choose the path less traveled? Jason's narrative reveals a mission-driven approach, emphasizing the real, tangible impact digital health can have on both providers and patients. How does Panda Health stand out in a crowded marketplace, and what strategies are they employing to expand their reach and effectively serve health systems of varying sizes? Furthermore, Jason touches on the importance of collaboration within the healthcare industry, a sector where sharing knowledge can significantly uplift the entire community. This episode not only sheds light on Panda Health's innovative solutions and mission but also sparks a broader conversation on the future of digital health and its potential to transform patient care.Categories: AI Machine/Learning, Leadership, Cloud
April 24, 2024
SRF is a “Get-to…” not a “Have-to..” Do something & Go big. #S10e139
Talking with John Get vs Have (https://www.youtube.com/watch?v=J5oBo9zcRUE)SRF is the same:- Raise Funds to Change the Future- Volunteer, contribute to a larger effort- Connect with other families- Share our experience to make broader knowledge- Learn from each other and scientists
Raise Funds#Sprint4SYNGAP 2024 syngap.fund/sprint24 - https://givebutter.com/ALjJXJ - Newsletter https://mailchi.mp/curesyngap1.org/sprint4syngap?e=8531ca92fd - $197k, 521 donors - See you Saturday, enjoy it. - It’s a get to, people get to support our incredible efforts.
VolunteerACTION IS THE ANTIDOTE TO DESPAIR - Joan Baez - State Reps - May 3rd! - Advocates - Jackie Kancir and Jess Johnson are killing it. - Many other roles - DEI too.
Connect with other Families - Jaxon Movie is up https://curesyngap1.org/resources/movies/ - Sprint events. Volunteer. Etc. - Hope drove across the country Fundraiser https://givebutter.com/zDUIfN Reel https://www.facebook.com/reel/421525020629131 Interview https://curesyngap1.org/podcasts/syngap1-stories/ #28
Share our experience to make broader knowledge - FB: www.facebook.com/groups/syngap/ - CHOP is at 99!
[email protected] - Cinci is still recruiting too. Info - https://drive.google.com/file/d/1jLAIe6FTNRGlhPZpouDlYJNPv-d6ICNW/view?usp=drive_link; Survey - https://redcap.research.cchmc.org/surveys/?s=4CYCNJ47RCL7HLN8
Learn from each other & scientists - https://curesyngap1.org/podcasts/cafe-syngap1/ - Coming soon: Missense Server is Awesome, Frogs too. - NAL: https://curesyngap1.org/blog/drug-repurpose-update-1-tanganil-acetyl-leucine-for-potential-management-of-syngap1-related-disorder-symptoms/ - Remember new families have resources too! https://syngap.fund/Resources
I’m learning too! Just accepted to #LeadersLink of #FasterCures! - Presshttps://milkeninstitute.org/article/leaderslink-cohort-2024-2025-fastercures - X https://x.com/JMGraglia/status/1782778094589460812 - LinkedIn https://www.linkedin.com/posts/graglia_please-join-us-in-welcoming-the-newest-leaderslink-activity-7188548477889449987-DmAX
SOCIAL MATTERS - 979 Subscribers on YouTube. https://www.youtube.com/@CureSYNGAP1 - 3,529 Subscribers on LinkedIn. https://www.linkedin.com/company/curesyngap1/ - 9,846 Followers on Twitter https://twitter.com/cureSYNGAP1
Podcasts, give all of these a five star review!SRF Channel - https://podcasts.apple.com/us/channel/syngap1-podcasts-by-srf/id6464522917
Episode 139 of #Syngap10 - April 23, 2024#epilepsy #autism #intellectualdisability #id #anxiety #raredisease #epilepsyawareness #autismawareness #rarediseaseresearch #SynGAPResearchFund #CareAboutRare #PatientAdvocacy #GCchat #Neurology #GeneChat #F78A1 #CureSYNGAP1
April 23, 2024
Family-centered care plays a pivotal role in ensuring positive outcomes for pediatric patients.
In this episode, Dr. Jane Mericle, Executive Vice President at Nemours Children's Health, shares insights into pediatric care's unique challenges and innovations. Jane emphasizes the importance of understanding children's needs at various developmental stages, family-centered care, and prevention strategies. She discusses the significance of technology in pediatric healthcare, highlighting Nemours' pioneering initiatives like virtual nursing care and interactive monitoring systems. Jane also delves into the evolution of nursing practices, from manual procedures to smart technologies like virtual nursing, which alleviate caregiver burden and enhance patient safety.
Tune in and learn how innovative technologies and collaborative approaches are revolutionizing pediatric healthcare to ensure better outcomes for children and families!
April 23, 2024
April 26, 2024: In this episode, Chuck Podesta, CIO of Renown Health, delves into the intricacies of healthcare IT leadership, particularly the challenges of budget management and the responsible implementation of emerging technologies like AI. Boicey shares his experiences and strategies for transitioning from a 7% to a 4% budget, emphasizing the importance of aligning IT investments with organizational goals. He also discusses the need for education, governance, and collaboration to ensure the successful integration of AI into healthcare systems. Thought-provoking questions arise: How can CIOs balance budget constraints while driving innovation? What role should education play in preparing healthcare leaders for the AI revolution? How can organizations navigate the pressure to adopt trendy technologies while prioritizing value and patient care? Join the conversation to explore these critical topics and more.Key Points:Healthcare IT BudgetingResponsible AI ImplementationOrganizational GovernanceLeadershipAt Home SolutionsSubscribe: This Week HealthTwitter: This Week HealthLinkedIn: Week HealthDonate: Alex’s Lemonade Stand: Foundation for Childhood Cancer
April 23, 2024
In this 2024 WBL (Women Business Leaders) Series, Karen begins our conversation talking about her path to sorting out retirement. What I learned from Karen is that she is exceptional at just about everything she has ever set her mind to with the minor exception of retirement.
Welcome to Karen Walker Johnson’s world of “reWIREment”. I am here for all of it.
Karen is a nurse… and she is a lawyer… and then decided she wanted to run a health plan. So she did that. She wasn’t lucky. She was clear and determined. She had a mentor who believed in her. He gave her opportunities. She took every one of them.
In this Inspiring Women conversation you are going to hear about an exceptional woman who has a strong interest in making a difference. In doing great work that serves vulnerable underserved populations. Someone who is grounded in family (Karen points to her 88 yo father as her greatest cheerleader and champion) and is committed to bringing the next generation along with her.
In talking about the trends to pay attention to, Karen points out that value based care is here and ensuring there is demonstrable focus on health equity is coming along with it.
Aiming to find a way to deal with the aftermath of George Floyd, Karen put her energy towards action and leadership. Karen turned her attention to Board Service where she is a Director at a number of organizations which she does today. We also spent time laughing about Karen’s desire to retire…which led her to her current role as CEO of another health plan 😀. For Karen, retirement really just means reWIREment.
As we are speaking at the WBL Summit, Karen also talked about the importance of finding an active network of senior executive women committed to supporting each other just as she did at WBL.
April 23, 2024
On this episode of The Huddle, Miguel Johns, Co-Founder & CEO of mmnt and creator of Milton, discusses how the use of artificial intelligence (AI) can benefit health care professionals across the diabetes space and how this technology is growing and changing. Topics include addressing some of the current opportunities and challenges associated with AI in health care, how AI can provide improved clinical decision support, and where this technology may be headed in the future.
Explore danatech here: Diabetes technology for healthcare professionals | Danatech (adces.org)
For more information on Miguel or mmnt, visit Milton | Powered by MMNT (getmilton.com)
April 23, 2024
Editor’s Summary by Anthony Charles, MD, MPH, Associate Editor of JAMA, the Journal of the American Medical Association, for the April 23/30, 2024, issue.
April 23, 2024
In this informative episode, Dr. Tara takes listeners through the often-misunderstood world of infertility, providing clarity and hope. She explains the medical nature of infertility and its prevalence, affecting one in six couples and individuals worldwide. By highlighting the emotional and financial hardships and advocating for empathy over unsolicited advice, Dr. Tara fosters understanding and support for those dealing with infertility, promoting a more empathetic and informed community.
This episode will deepen your understanding of infertility and provide meaningful insights
Let Dr. Tara help you!
LEARN for FREE from Dr. Tara
JOIN Dr. Tara on TikTok
Come say hi over on Tara's Instagram
April 23, 2024